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TandemSeven Blog
Benefits of Using Personas and User Profiles Together
User profiles and personas are similar in that they both provide information about your user population that can be used to design better applications. As I described in my last post (Why User Research and Personas are Critical When Designing … Continue reading
Why User Research & Personas are Critical When Developing Business Apps
It is widely known that persona development, which seeks to zero-in on “customer” behavior and characteristics, has greatly enhanced marketing and merchandizing strategy in the consumer retail space. By creating a concise set of customer descriptions that embody the major … Continue reading
Two Critical Considerations Before Building a Prototype
A successful prototype requires proper planning and validation. Before building a prototype companies should consider the following: Factor time and resources for the prototype into the project plan. Developing a prototype will add time for both developers and designers, and … Continue reading
How Liferay Supports & Integrates with RIA Technologies
Technology supporting RIAs has been around for several years and numerous frameworks exist to support them. Some of the more prevalent platforms are listed below: jQuery – A popular JavaScript framework that provides rich support for creating client side browser … Continue reading
Does Your Portal Platform Provide Integration with Social Networks?
Social Networking is becoming an important feature to leverage in providing user experiences that return real business value. Leading online retailers are using social networking sites such as YouTube, Twitter and Facebook to create powerful customer experiences that increase site … Continue reading
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