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TandemSeven Blog
TandemSeven Blog
User Experience
Convincing Other Departments to Work with Personas
We recently held a webinar on How to Create Applications that Engage and Delight Users: Persona Tools and Processes that Fuel New Product Success. We received some great questions from our attendees during the event. This post shares the answer to … Continue reading
Benefits of Using Personas and User Profiles Together
User profiles and personas are similar in that they both provide information about your user population that can be used to design better applications. As I described in my last post (Why User Research and Personas are Critical When Designing … Continue reading
Does Your Portal Platform Provide Integration with Social Networks?
Social Networking is becoming an important feature to leverage in providing user experiences that return real business value. Leading online retailers are using social networking sites such as YouTube, Twitter and Facebook to create powerful customer experiences that increase site … Continue reading
Mobile Dev Vs Traditional Web Portal Dev Initiatives
Here are some thoughts on some of the differences in approach regarding mobile versus traditional web portal development initiatives: 1. Strategy. A company needs to carefully focus on the highest value usage scenarios while thinking through the mobile touch points … Continue reading
Six Benefits of Interactive Prototypes
Creating a prototype that demonstrates functionality of an application in development can positively impact final design as well as the overall project. Here are six ways interactive prototypes can help your application initiative: Bringing the user interface design to life. … Continue reading
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