As Creative Director, Yael leads and manages TandemSeven’s visual team to translate highly usable interaction designs into visually engaging branded user experiences for clients. Her multidisciplinary skills span across digital channels, including mobile and tablet apps, websites, and business applications.
With over 15 years of interactive design experience, Yael has managed numerous comprehensive visual design solutions. By collaborating with integrated teams, Yael has a solid understanding of client aspirations, user experience requirements and technical limitations. She leverages this knowledge to prepare and present creative concepts as well as produce compelling deliverables that convey exceptional user experiences.