In this episode we’re tackling creating accessible digital experiences that work for everyone. User experience teams must take into account that people are searching and arriving on your website or mobile app from all different walks of life. Accommodating the [...]
In the inaugural episode of T7 Talks we explore the rise of a component architecture based approach to user interface (UI) development and its benefits. The development process can be inefficient and complex when trying to create multiple versions [...]
TandemSeven and Forrester Principal Analyst Ellen Carney discuss the emerging trends in digital business transformation for financial services firms in 2017. The growing digital investment divide, How more nimble digital platforms can support new forms of partnerships and ecosystems, Adoption of predictive analytics and behavioral finance, New techniques industry leaders are adopting to achieve transformation
The focus of the panel discussion is how these firms have been able to make the business case for digital initiatives within their organizations. We share best practices around planning as well as emerging tools and techniques.
To strategically transform your business into a digital leader, digital experience and technology teams need to work in perfect harmony. But in a complex organization with high customer urgency, how do you get things done? In this webinar with Forrester Principal Analyst Ted Schadler, you’ll learn:
How to shape your technology strategy using customer journey mapping.
How to build the business case for different interaction priorities.
The best way to achieve quick wins while building for the future.
With an increasing number of companies prioritizing the improvement of their customer experience, CX professionals have quickly turned to customer journey mapping as a means to deepen customer understanding, break down siloed behaviors, and inject customer thinking into the design process. However, these objectives remain elusive for many companies, overlooking the key success factors to drive effective journey mapping at their organization.